4 WAYS TO DISTINGUISH YOUR BOOK FROM COMPARATIVE BOOKS

Seeking a book deal? Definitely self-publishing? Either way, you need to know how to create a comparative books list. As an in-house acquisitions editor at G. P. Putnam’s Sons/Perigee Books and HarperCollins Publishers, I relied on a strong comparative books list to make my case to my colleagues that the book project I was enthusiastic about would…

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BRAND YOURSELF WITH A BOOK

artistic book image illustrating the idea of brand yourself with a book

Why should someone hire you as a coach or consultant, subscribe to your blog or newsletter, come to see you speak, or hire you as a speaker? Brand yourself with a book and you will expertise yourself. You will convey to potential clients, followers, and fans who you are and what your message and work is all about. Truly, you are unique. That allows you to create a brand for yourself that is different from every other brand.

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