Posts Tagged ‘branding author’
CHOOSING YOUR AUTHOR NAME
A rose by any other name would smell as sweet, Shakespeare wrote, but what author name do you want to use for your books? You may not have chosen your birth name, but you do have a choice when it comes to choosing your author name.
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An author platform is a means of bringing your book, work, and brand to the attention of potential book buyers. Building an author platform means figuring out how what you have to say fits in with the needs of customers—and how to get your messages out to those book buyers through public appearances, social media, and traditional media. To start building an author platform, follow these 7 steps and begin to create a following for your book now, regardless of where you are in the process of writing it.
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