HOW TO BUILD AN AUTHOR PLATFORM AND FOLLOWING FOR YOUR BOOK IN 7 STEPS

image illustarting idea of how to build an author platform including social media following

An author platform is a means of bringing your book, work, and brand to the attention of potential book buyers. Building an author platform means figuring out how what you have to say fits in with the needs of customers—and how to get your messages out to those book buyers through public appearances, social media, and traditional media. To start building an author platform, follow these 7 steps and begin to create a following for your book now, regardless of where you are in the process of writing it.

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FIVE KEYS TO MAKING YOUR SELF-HELP BOOK A HUGE SUCCESS

word self-help to illustrate concept of self-help booksbooks

Wrapping up a book project is always bittersweet for me. As a developmental editor, I’m like a book’s “midwife”: I’m happy to see the baby born into the world, but sad that my role in helping the author go from a book idea to a book is over. After a book is completed, I try to take some time to revel in the pleasure of having helped yet another author get that book written and ready for publication. Then, I take some time to ponder what I learned from the experience. One of my most recent projects yielded the following testimonial, which hints at five keys to making your self-help book a huge success:

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