platform
BUILDING AN AUTHOR PLATFORM
If you have no author platform whatsoever but want to write a book, you face two big challenges. The first is that you will have no feedback from actual fans of your work and ideas as you start to create a book to serve their needs. A book is as much about your audience as you. Get to know who they are by beginning to build an author platform from scratch. And your second challenge? Gathering email addresses of people who are interested in what you have to say and who are likely to buy your book, and even likely to promote it to others online using social media, email, and other means, without you having to pay them. Yes, your fans can help you sell your book. So meet challenge number one and challenge number two and start building an author platform and following now.
Read More25 POWERFUL WAYS TO GET ENGAGEMENT ON FACEBOOK
Authors, while you are writing a book based on your life and work, you need to begin building an audience for your work and message. An author platform must include online presence on social media as well as a website and blog. With all the social media options out there, where do you start? For…
Read More11 LESSONS ON WRITING A BESTSELLER FROM JOHN GRAY’S BLOCKBUSTER HIT MEN ARE FROM MARS, WOMEN ARE FROM VENUS
Twenty years ago, I had the honor of being involved in a cultural phenomenon called Men Are from Mars, Women Are from Venus. Remember that catchphrase? It came from a mega-best-selling book by relationship counselor John Gray, PhD.
Read MoreWAITING FOR AN AGENT OR EDITOR TO RESPOND? GET BUSY!
The dog days of August can be the most frustrating for a writer because it’s next to impossible to get the attention of an agent or, if a proposal is on submission, an editor. Rather than drive yourself crazy waiting for a response to your e-mail or snail mail, here’s what to keep yourself from…
Read More